The African market is rapidly embracing this digital world, and today, more than ever, it is essential to understand the possibilities at the heart of this new phenomenon.
The article highlights the inspiring experience of farmers from Uganda who, through a virtual trade fair, discovered new markets for their products and gained invaluable knowledge about doing business in the digital environment. This is just one example of how metaverses can transform lives and support the development of local economies.
In addition, the article explores the most promising avenues, from virtual trading to real estate. You will learn why virtual land is becoming a new asset, how its value grows, and what factors make it particularly valuable.