Let's recall how Twitter transformed into X under Elon Musk's leadership, while McAfee changed its name several times. Even the giant Amazon started its journey under the name Cadabra, and Facebook transformed into Meta.

The reasons for such changes are diverse: from a new company vision, as in Twitter's case, to changes in ownership for McAfee. Sometimes it's an attempt to avoid negative associations, as with Amazon, or to reflect an expansion of activities, as we see with Holiverse.

Rebranding is not only a risk but also an opportunity for new growth.

Read more about the rebranding of major companies in the article.